30
Aug
We've all seen how COVID-19 has impacted the fitness industry, from the physical location where people work out to the increased consumer expectations about how Gym Management Software should operate and what health and safety protocols should be in place. Fitness owners should understand that gym members' expectations have shifted dramatically since the pandemic. And, with more fitness alternatives than ever before, in-person workouts, online classes, and hybrid options, you must identify your gym's competitive edge and hone in on and illustrate it in your marketing materials to attract new gym members, keep current members engaged, and improve member retention…