05
Feb
To create a memorable logo, you need to move away from template solutions and think over the concept well. It is not enough just to choose an image, color and font that suits the theme - the idea and emotional message must be embedded in the logo. Then the brand name will perform its functions and work on the image of the company. Without an idea, a logo will be primitive, and an idea without the right design elements will not be able to get into the hearts of consumers. Therefore, it is important to first develop a strategy, and…